Fixing Advertising Boston – November 30, 2010

audio link (podcast)

Thanks to all our panelists for a great discussion at the Harvard Club in Boston – perhaps the oil portrait of George Washington looming above put a bit of pressure on us, but our panel delivered as always!  Our last panel of 2010 touched on topics such as the value and ownership of data, what challenges publishers are facing, and the usual privacy/consumer discussion that we just can’t seem to get enough of these days ;)

Get the audio here

(no iTunes or don’t want to use it? Get the .mp3 here)

Panelists:

Jeff Steeves, Director, Customer Acquisition at CSN Stores
Nathan Woodman, COO at Adnetik
Mike Baker, founder and CEO at DataXu
Scott Portugal, SVP Sales at e-Miles, former CRO at TraffIQ
Jon Aizen, Director of Product Marketing at Yahoo! and Dapper co-founder

Moderator: Tom Penque, VP at Havas Digital’s MediaContacts